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WHY 6 and not 5?
6 a day is the equivalent of the 5 a day-campaigns in other countries. But why 6 and not 5? It is no secret that the communication of the recommendation played an important role in defining the recommendation. In Danish the number 6 is pronounced like the word sex, and anectdotal evidence suggests that this makes it easier to remember, especially for men! The recommedation of 6 a day or 600 grams fruit and vegetabls daily is based on review of evidence on fruit and vegetables preventative effect on a number of chronic diseases. The expert group that defined the recommendation was composed of both scientists and people with communications backgrounds.
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